Original Series · Canting owned work
Podcast Cerita Rakyat
A case study with context.
Podcast Cerita Rakyat is a format-led original series that gives Canting a way to explore Indonesian stories through conversation, sound, and recurring editorial structure.
The brief
Podcast Cerita Rakyat is a format-led original series that gives Canting a way to explore Indonesian stories through conversation, sound, and recurring editorial structure.
An original series built around Indonesian stories
Canting's approach
Building something that
can live longer.
- 01Start with a culturally recognisable subject and a format people can understand quickly.
- 02Build a repeatable editorial structure instead of treating every episode as a separate idea.
- 03Use the series as proof that local stories can be packaged for contemporary audiences.
Available evidence
The public portfolio lists Podcast Cerita Rakyat as an original series in Canting's own universe.
We separate public facts from strategic interpretation so the page stays trustworthy.